About
Table of Contents
Terms Of Services
1. ACCEPTANCE OF TERMS
1.1 Sharpstakes Inc. (“Sharpstakes”, “we”, “us”, or “our”) provides sports media, content, analytics, tools, and affiliate marketing services through its websites, mobile applications, newsletters, social channels and any other features, tools, materials or services made available from time to time (collectively, the “Services”).
1.2 By accessing or using the Services, or by clicking to accept or agree to these Terms of Use (the “Terms”) where that option is made available, you:
(a) acknowledge that you have read and understand these Terms;
(b) agree to be bound by these Terms; and
(c) consent to the collection, use and disclosure of your information as described in our Privacy Policy.
1.3 If you do not agree to these Terms, you may not access or use the Services.
1.4 These Terms are a binding legal agreement between you and Sharpstakes. Additional terms, rules or conditions may apply to specific features, tools, promotional campaigns, subscription offerings, or other parts of the Services (“Additional Terms”). Where Additional Terms apply, they will be presented to you for review. If there is a conflict between these Terms and any Additional Terms, the Additional Terms will govern to the extent of the conflict.
1.5 You represent and warrant that you are fully able and competent to enter into and comply with these Terms.
2. DESCRIPTION OF THE SERVICES
2.1 Sharpstakes is a media, content, analytics and affiliate marketing company. The Services may include, without limitation:
(a) sports-related editorial content, articles, videos, podcasts and social content;
(b) tools, dashboards and analytics relating to sports performance, odds, trends, historical statistics or market data;
(c) educational or informational materials concerning sports betting, fantasy sports, gaming or entertainment;
(d) newsletters, alerts, notifications and marketing communications; and
(e) affiliate links, promotional placements and tracking tools that allow you to discover or connect to third-party operators, products or services (such as regulated sportsbooks, casinos, fantasy operators or other entertainment brands) (collectively, “Third-Party Operators”).
2.2 Sharpstakes is not a sportsbook, casino, fantasy operator, racebook, payment processor or financial institution. We do not:
(a) accept or handle bets, wagers, stakes, deposits or withdrawals;
(b) set, maintain or settle odds or markets;
(c) determine or pay winnings or losses; or
(d) operate any real-money gambling, wagering or gaming platform.
Any betting, wagering, fantasy contests or other real-money activity that you engage in with Third-Party Operators is solely between you and those operators and is governed by their terms and conditions, privacy policies, rules and regulatory obligations.
2.3 The Services are for informational, educational and entertainment purposes only. Nothing on the Services constitutes financial, legal, tax or investment advice, nor an offer or solicitation to engage in
gambling or any other regulated activity.
3. CHANGES TO TERMS AND SERVICES
3.1 Except for Section 16 (Binding Arbitration and Class Action Waiver), which is subject to its own change procedure, Sharpstakes may modify these Terms from time to time in its sole discretion. The
most current version will be posted on the Services with the “Last Updated” date at the top.
3.2 You are responsible for reviewing and becoming familiar with any modifications. If we make changes that we consider material in our sole discretion, we may also notify you by email or by posting a
prominent notice on the Services.
3.3 Your continued use of the Services after any modification to these Terms constitutes your acceptance of the modified Terms. If you do not agree to the modified Terms, you must stop using the Services.
3.4 We reserve the right to modify, suspend or discontinue any part of the Services, in whole or in part, at any time without notice.
4. ELIGIBILITY, AGE AND JURISDICTIONS
4.1 By accessing or using the Services, you represent and warrant that:
(a) you are at least eighteen (18) years of age;
(b) you have the legal capacity and authority to enter into these Terms; and
(c) your access to and use of the Services is not prohibited by applicable laws or regulations in your jurisdiction.
4.2 The Services are intended for users located in Canada and the United States. We do not represent or warrant that the Services are appropriate or available for use in any other jurisdiction. If you access the Services from outside Canada or the United States, you do so on your own initiative and are responsible for compliance with local laws.
4.3 Content on the Services may relate to sports betting, gaming or gambling. You are solely responsible for ensuring that viewing such content or clicking through to Third-Party Operators is lawful in your jurisdiction and that you satisfy any minimum age and eligibility requirements imposed by thoseoperators and applicable law (including, where applicable, being at least twenty-one (21) years of age in certain U.S. states).
4.4 We do not knowingly collect personal information from individuals under the age of 18. If we become aware that we have collected personal information from a minor contrary to this requirement,
we will take reasonable steps to delete such information.
4.5 Lead Ads and Forms. From time to time, we may collect information through forms, lead-generation tools or advertising units (including, for example, Meta Lead Ads). By submitting information through such forms, you represent that:
(a) you are at least 18 years of age; and
(b) you are providing accurate and complete information about yourself and not about any minor or other individual without lawful authority.
5. ACCOUNT REGISTRATION AND SECURITY
5.1 Certain features of the Services may require you to register for an account (“Account”). When you register, you agree to:
(a) provide accurate, current and complete information as prompted by the registration form (“Registration Data”); and
(b) maintain and promptly update the Registration Data to keep it accurate, current and complete.
5.2 You may not share your Account or allow others to use your Account. You are responsible for maintaining the confidentiality of your Account credentials and for all activities that occur under your
Account.
5.3 You agree to:
(a) immediately notify Sharpstakes of any unauthorized use of your Account or breach of security; and
(b) ensure that you log out from your Account at the end of each session. Sharpstakes will not be liable for any loss or damage arising from your failure to comply with this Section.
5.4 Sharpstakes may, in its sole discretion, refuse registration, close or restrict Accounts, or reclaim usernames, particularly if they are offensive, misleading or infringe third-party rights.}
6. SUBSCRIPTIONS, PAYMENTS AND REFUNDS
6.1 Certain parts of the Services may be offered on a paid basis, including subscriptions, premium content, tools, data feeds or other digital products (“Paid Services”). Prices, features and availability of
Paid Services are subject to change without notice.
6.2 If you purchase a Paid Service, you agree to pay all applicable fees and taxes in connection with your purchase (“Fees”), using a valid payment method accepted by us or our payment processors. By submitting payment information, you authorize us and our service providers to charge the Fees using the payment method you provide.
6.3 Subscriptions. If a Paid Service is offered on a subscription basis:
(a) your subscription may automatically renew at the end of each billing period, unless you cancel prior to renewal;
(b) you authorize us to charge the subscription Fees to the payment method on file at each renewal; and
(c) you can cancel your subscription at any time in your Account settings or by contacting us as indicated in these Terms. Cancellation will take effect at the end of the then-current billing period. Unless required by applicable law or stated otherwise in Additional Terms, we do not provide refunds or credits for partial subscription periods.
6.4 Digital Goods; No Wagering Funds. All Fees relate to access to content, tools, analytics, media or related digital services. We do not accept deposits for, or hold, any funds for wagering, betting, contest entries or gambling purposes. Any funds you use with Third-Party Operators are processed and held solely by those operators under their own terms.
6.5 Refunds. Except where otherwise required by law or stated in Additional Terms for a specific offering, all Fees are non-refundable. We may, in our sole discretion, issue a refund or credit in limited
circumstances; however, any such decision does not create an obligation to do so in the future.
7. CONTENT, INFORMATION AND NO GAMBLING SERVICES
7.1 All content provided through the Services, including articles, videos, tools, analytics, projections, odds screens, commentary and other materials (collectively, “Content”), is for informational, educational and entertainment purposes only.
7.2 You acknowledge and agree that:
(a) Sharpstakes does not and cannot guarantee the accuracy, completeness or timeliness of any Content;
(b) any reliance on the Content is at your own risk; and
(c) past performance, projections, trends or statistical models are not guarantees of future outcomes.
7.3 Nothing on the Services is intended to:
(a) provide financial, investment, legal, tax or other professional advice;
(b) constitute an offer or solicitation to engage in real-money gambling, betting or wagering; or
(c) recommend or endorse any specific bet, wager, strategy or outcome.
7.4 You are solely responsible for your decisions and actions if you choose to visit or transact with any Third-Party Operators. Sharpstakes is not a party to, and does not control, any transactions, bets, wagers or contests you may enter into with such operators.
8. PROMOTIONS, BONUSES AND THIRD-PARTY OFFERS
8.1 From time to time, Sharpstakes may publish or facilitate access to promotional offers, bonus codes, free trials, credits, discounts, “boosts” or other incentives offered either by Sharpstakes or by Third-Party Operators (collectively, “Promotions”).
8.2 Third-Party Operator Promotions. Promotions offered by Third-Party Operators are subject exclusively to the terms, conditions, eligibility rules, wagering requirements, withdrawal conditions
and jurisdictional restrictions imposed by those operators. Without limitation:
(a) Third-Party Operators may require that bonus funds be wagered a certain number of times before they are withdrawable;
(b) certain offers may be available only in specific jurisdictions (for example, select states such as NJ, PA, MI, etc.) or to users of a specified minimum age (such as 21+ in certain U.S. states); and
(c) operators may impose maximum win limits, time limits, minimum odds or other conditions. Sharpstakes does not set or control these requirements and is not responsible for their enforcement or
interpretation. In the event of any discrepancy between descriptions on the Services and the operator’s own terms, the operator’s terms will prevail.
8.3 Sharpstakes Promotions. Sharpstakes may, in its own right, run Promotions related to its own media, tools or subscriptions (for example, discounted subscription rates, extended trials, or referral incentives). Any such Promotions:
(a) are subject to Additional Terms that will be presented to you;
(b) may be time-limited and subject to availability; and
(c) have no cash value unless expressly stated.
8.4 Marketing Communications. By creating an Account or providing contact information, you may be given the option to receive marketing communications, including information about Promotions or Third-Party Operator offers. You may opt out of marketing emails at any time by using the unsubscribe link in those emails or by contacting us at outreach@sharpstakes.ca. You may still receive transactional or administrative communications even if you opt out of marketing.
9. PROHIBITED USES
9.1 As a condition of using the Services, you agree that you will not:
(a) use the Services for any illegal purpose or in violation of any applicable law or regulation;
(b) use the Services to facilitate, promote or engage in unlawful gambling, match-fixing, or any other prohibited or unethical activity;
(c) attempt to circumvent any age, eligibility, jurisdictional or responsible gaming restrictions;
(d) provide false, misleading or inaccurate information in connection with your Account or any form, including lead-generation forms;
(e) access or attempt to access the Services using automated scripts, bots, scrapers or similar technologies without our express written consent;
(f) interfere with or disrupt the integrity or performance of the Services or the data contained therein;
(g) upload, post, transmit or otherwise make available any content that is defamatory, obscene, harassing, hateful, or that infringes the intellectual property or privacy rights of others;
(h) attempt to gain unauthorized access to any Account, system or network connected to the Services;
(i) reverse engineer, decompile, disassemble or otherwise attempt to discover the source code of any part of the Services, except to the extent that such activity is expressly permitted by applicable law; or
(j) use the Services in any manner that could disable, overburden, damage or impair the Services, or interfere with any other party’s use of the Services.
9.2 We reserve the right, in our sole discretion, to investigate and take any action we deem appropriate (including suspending or closing Accounts) if we believe any conduct violates these Terms, our policies, or applicable law, or is otherwise harmful to the Services or our users.
10. INTELLECTUAL PROPERTY
10.1 All rights, title and interest in and to the Services and Content, including all software, text, graphics, interfaces, trademarks, logos and other proprietary materials, are owned by Sharpstakes or its licensors and are protected by copyright, trademark and other intellectual property laws.
10.2 Subject to your compliance with these Terms, Sharpstakes grants you a limited, non-exclusive, nontransferable, revocable license to access and use the Services for your personal, non-commercial use.
10.3 Except as expressly permitted in these Terms, you may not:
(a) copy, modify, distribute, sell, lease, license or create derivative works based on the Services or
Content; or
(b) use any trademarks, logos or other brand elements of Sharpstakes without our prior written consent.
11. THIRD-PARTY SITES, OPERATORS AND LINKS
11.1 The Services may contain links or references to third-party websites, apps, operators, advertisers orother services (collectively, “Third-Party Sites”). These links are provided for convenience only.
11.2 Sharpstakes does not control, endorse or assume responsibility for any Third-Party Sites, their content, products, services, terms, privacy practices or security. Your interactions with Third-Party Sites, including any wagers, deposits, withdrawals, disputes, or account issues with Third-Party Operators, are solely between you and those third parties.
11.3 You acknowledge and agree that Sharpstakes shall not be responsible or liable, directly or indirectly, for any loss or damage caused or alleged to be caused in connection with your use of, or reliance on, any Third-Party Site or Third-Party Operator.
12. ACCOUNT SUSPENSION, CLOSURE AND TERMINATION
12.1 You may request closure of your Account at any time by following the instructions on the Services or contacting us at outreach@sharpstakes.ca.
12.2 Sharpstakes may, in its sole discretion and without prior notice, suspend, limit or terminate your access to the Services or your Account if we believe that you have:
(a) violated these Terms or any applicable law or regulation;
(b) engaged in fraudulent, abusive, harmful or suspicious activity;
(c) provided false or misleading information; or
(d) otherwise acted in a manner detrimental to the Services or other users.}
12.3 Upon termination of your Account for any reason:
(a) your right to access and use the Services will immediately cease;
(b) we may delete, anonymize or retain data associated with your Account in accordance with our Privacy Policy and applicable law; and
(c) unless otherwise required by law or stated in applicable Additional Terms, no refunds will be provided for any remaining subscription period or unused access to Paid Services.
12.4 Sections that, by their nature, are intended to survive termination (including, without limitation, Sections relating to intellectual property, disclaimers, limitation of liability, indemnity, dispute resolution
and governing law) shall survive any termination of these Terms or your Account.
13. DISCLAIMERS
13.1 YOU EXPRESSLY UNDERSTAND AND AGREE THAT YOUR USE OF THE SERVICES AND CONTENT IS AT YOUR SOLE RISK. THE SERVICES AND ALL CONTENT ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS, WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING, WITHOUT LIMITATION, WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NONINFRINGEMENT, ACCURACY, COMPLETENESS OR RELIABILITY.
13.2 SHARPSTAKES DOES NOT WARRANT THAT:
(a) THE SERVICES WILL BE UNINTERRUPTED, TIMELY, SECURE OR ERROR-FREE;
(b) ANY RESULTS OR ANALYSES OBTAINED FROM USE OF THE SERVICES WILL BE ACCURATE, RELIABLE OR MEET YOUR EXPECTATIONS; OR
(c) ANY DEFECTS OR ERRORS WILL BE CORRECTED.
13.3 SHARPSTAKES DOES NOT PROVIDE, OPERATE OR CONTROL ANY GAMBLING OR WAGERING SERVICES, AND IS NOT RESPONSIBLE FOR ANY OUTCOMES, DISPUTES OR TRANSACTIONS WITH THIRDPARTY OPERATORS. YOU ARE SOLELY RESPONSIBLE FOR YOUR DECISIONS IF YOU CHOOSE TO INTERACT WITH THIRD-PARTY OPERATORS.
13.4 THE CONTENT AND SERVICES DO NOT CONSTITUTE FINANCIAL, INVESTMENT, LEGAL, TAX OR OTHER PROFESSIONAL ADVICE. YOU SHOULD CONSULT YOUR OWN ADVISORS BEFORE MAKING ANY DECISIONS THAT COULD HAVE LEGAL OR FINANCIAL CONSEQUENCES.
14. LIMITATION OF LIABILITY
14.1 TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL SHARPSTAKES OR ITS DIRECTORS, OFFICERS, EMPLOYEES, CONTRACTORS, AGENTS, AFFILIATES OR LICENSORS BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, GOODWILL OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR IN CONNECTION WITH:
(a) YOUR ACCESS TO OR USE OF, OR INABILITY TO ACCESS OR USE, THE SERVICES OR CONTENT;
(b) ANY CONDUCT OR CONTENT OF ANY THIRD PARTY ON OR RELATED TO THE SERVICES;
(c) ANY TRANSACTIONS OR RELATIONSHIPS BETWEEN YOU AND ANY THIRD-PARTY SITE OR OPERATOR; OR
(d) ANY UNAUTHORIZED ACCESS, USE OR ALTERATION OF YOUR TRANSMISSIONS OR DATA.
14.2 TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, SHARPSTAKES’ TOTAL AGGREGATE LIABILITY TO YOU FOR ANY AND ALL CLAIMS ARISING OUT OF OR RELATING TO THE SERVICES OR THESE TERMS SHALL NOT EXCEED THE GREATER OF:
(a) THE AMOUNT YOU PAID TO SHARPSTAKES (IF ANY) FOR ACCESS TO PAID SERVICES IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM; OR
(b) ONE HUNDRED CANADIAN DOLLARS (CAD $100).
14.3 SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN DAMAGES OR IMPLIED WARRANTIES. ACCORDINGLY, SOME OF THE ABOVE LIMITATIONS MAY NOT APPLY TO YOU, AND YOU MAY HAVE ADDITIONAL RIGHTS UNDER APPLICABLE LAW.
15. INDEMNITY
15.1 You agree to release, indemnify, defend and hold harmless Sharpstakes and its directors, officers, employees, contractors, agents, affiliates and licensors from and against any and all claims, liabilities, damages, losses, costs and expenses (including reasonable legal fees) arising out of or in connection
with:
(a) your access to or use of the Services or Content;
(b) your violation of these Terms or any applicable law or regulation;
(c) your interactions with any Third-Party Sites or Third-Party Operators; or
(d) your infringement or misappropriation of any intellectual property or other rights of any person or entity.
15.2 Sharpstakes reserves the right, at its own expense, to assume the exclusive defense and control of any matter subject to indemnification by you, in which case you agree to cooperate with us in asserting any available defenses.
16. BINDING ARBITRATION AND CLASS ACTION WAIVER
PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE A LAWSUIT IN COURT.
16.1 Governing Law
16.1.1 For users located in Canada, these Terms and your use of the Services shall be governed by and construed in accordance with the laws of the Province of Ontario and the federal laws of Canada
applicable therein, without giving effect to any conflict of laws principles.
16.1.2 For users located in the United States, these Terms and your use of the Services shall be governed by and construed in accordance with the laws of the State of New York, without regard to its conflict of law principles, and the Federal Arbitration Act (“FAA”) shall govern the interpretation and enforcement of the arbitration provisions below to the fullest extent permitted by law.
16.2 Informal Dispute Resolution
Before initiating arbitration or any other legal proceeding, you and Sharpstakes agree to first attempt toresolve any dispute, claim or controversy arising out of or relating to these Terms or the Services
(a “Dispute”) through good-faith informal negotiations.
16.2.1 You must send a written notice of the Dispute to:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Email: outreach@sharpstakes.ca
Your notice must include your name, contact information, a description of the Dispute, and the relief you are seeking.
16.2.2 We will attempt to resolve the Dispute informally within sixty (60) days after receipt of your notice. If we are unable to resolve the Dispute within that time, either party may proceed to arbitration
as described below.
16.3 Binding Arbitration
16.3.1 Except as otherwise provided in Section 16.5 (Exceptions), any Dispute that cannot be resolved through informal negotiation shall be resolved exclusively by binding arbitration on an individual basis.
16.3.2 For users located in the United States, arbitration shall be administered by a recognized arbitration provider (such as National Arbitration and Mediation, JAMS or the American Arbitration
Association) under its applicable rules, as modified by this Section, and the FAA shall govern the interpretation and enforcement of this arbitration agreement.
16.3.3 For users located in Canada, arbitration shall be conducted in accordance with the Arbitration Act, 1991 (Ontario) or any successor legislation, administered by a recognized arbitration organization (such as ADR Chambers or the ADR Institute of Canada) under its applicable rules, as modified by this Section.
16.3.4 The arbitration shall be conducted by a single arbitrator. Unless the parties agree otherwise:
(a) for Canadian users, the seat of arbitration shall be Toronto, Ontario, and the arbitration may be conducted in person, by video conference or by telephone;
(b) for U.S. users, the seat of arbitration shall be New York, New York, and the arbitration may be conducted in person, by video conference or by telephone.
16.3.5 The arbitrator shall have the authority to award any relief available in court under law or equity, except that the arbitrator may not award class-wide or representative relief, as described below.
16.4 Class Action and Jury Trial Waiver
16.4.1 TO THE FULLEST EXTENT PERMITTED BY LAW, YOU AND SHARPSTAKES AGREE THAT:
(a) ANY ARBITRATION OR PROCEEDING SHALL BE CONDUCTED ONLY ON AN INDIVIDUAL BASIS AND NOT IN A CLASS, CONSOLIDATED OR REPRESENTATIVE ACTION;
(b) YOU EXPRESSLY WAIVE ANY RIGHT TO PARTICIPATE AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS OR REPRESENTATIVE PROCEEDING AGAINST SHARPSTAKES; AND
(c) YOU EXPRESSLY WAIVE YOUR RIGHT TO A TRIAL BY JURY.
16.4.2 If a court or arbitrator determines that the class action waiver in this Section is unenforceable with respect to a particular claim, then that claim must be brought in a court of competent jurisdiction
and shall not be subject to arbitration. The remainder of this Section shall continue to apply.
16.5 Exceptions
16.5.1 Notwithstanding the foregoing, either party may:
(a) bring an individual claim in small claims court where permitted by law; or
(b) seek injunctive or other equitable relief in a court of competent jurisdiction to prevent or stop actual or threatened infringement, misappropriation or violation of intellectual property rights or confidential information.
16.6 30-Day Right to Opt Out
16.6.1 You have the right to opt out of the arbitration and class action waiver provisions set forth in this Section 16 by sending a written notice of your decision to opt out to:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Email: outreach@sharpstakes.ca
Your notice must include your name, the email address associated with your Account (if any), and a clear statement that you wish to opt out of arbitration and the class action waiver.
16.6.2 To be effective, your opt-out notice must be received by Sharpstakes within thirty (30) days after you first accept these Terms. If you opt out, you will retain your right to bring claims in court, but you will not be permitted to use the arbitration procedures set out in this Section.
16.7 If, for any reason, a Dispute proceeds in court rather than in arbitration, the parties agree that:
(a) for Canadian users, such Disputes shall be brought exclusively in the courts of the Province of Ontario, and you and Sharpstakes irrevocably submit to the personal jurisdiction of such courts;
(b) for U.S. users, such Disputes shall be brought exclusively in the state or federal courts located in New York, New York, and you and Sharpstakes irrevocably submit to the personal jurisdiction of such courts.
17. MISCELLANEOUS
17.1 Entire Agreement. These Terms, together with any Additional Terms and our Privacy Policy, constitute the entire agreement between you and Sharpstakes regarding the Services and supersede any prior or contemporaneous agreements relating to the same subject matter.
17.2 Severability. If any provision of these Terms is found to be invalid or unenforceable, that provision shall be enforced to the maximum extent permissible, and the remaining provisions shall remain in full force and effect.
17.3 No Waiver. No waiver of any term or condition of these Terms shall be deemed a further or continuing waiver of such term or any other term, and any failure by Sharpstakes to assert a right or
provision under these Terms shall not constitute a waiver of such right or provision.
17.4 Assignment. You may not assign or transfer these Terms, or any rights or obligations hereunder, without the prior written consent of Sharpstakes. Sharpstakes may assign or transfer these Terms, or any rights or obligations hereunder, in its sole discretion, without restriction.
17.5 Language. These Terms may be provided in multiple languages for convenience; however, the English-language version shall prevail in the event of any conflict or ambiguity.
18. CONTACT INFORMATION
If you have any questions, comments or concerns about these Terms or the Services, please contact:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Email: outreach@sharpstakes.ca
Privacy Policy
1. Introduction
1.1 Sharpstakes Inc. (“Sharpstakes”, “we”, “us” or “our”) recognizes that individuals who use Sharpstakes’ services (“you” or “users”) value their privacy. This Privacy Policy sets out important information about the collection, use and disclosure of information about users of Sharpstakes’ media and technology services, including our websites, mobile applications, newsletters, analytics tools, social channels and any related features, tools, materials or services that we make available from time to time (collectively,
the “Services”).
1.2 Sharpstakes is a Canadian-based media and technology company that also operates in the United States. This Privacy Policy is intended to address applicable requirements under Canadian privacy laws (including the Personal Information Protection and Electronic Documents Act (“PIPEDA”) and substantially similar provincial laws) and certain United States privacy laws, where they apply.
1.3 This Privacy Policy should be read together with our Terms of Use. By accessing or using the Services, you acknowledge and agree to the collection, use and disclosure of your information as described in this Privacy Policy.
1.4 Your use of the Services, and any information you provide through the Services, will remain subject to this Privacy Policy and our Terms of Use, each as amended from time to time.
1.5 Any questions, comments or complaints you may have about this Privacy Policy or our privacy practices should be submitted to:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Email: outreach@sharpstakes.ca
For non-privacy inquiries or general support needs, please contact us through the support or contact
links made available on the Services.
2. Information We Collect
By using the Services and by submitting information to us through your use of the Services, this Privacy Policy will apply to the information that we collect. You may provide certain personal information to Sharpstakes when you choose to participate in activities on the Services such as subscribing to content, registering for an account, interacting with tools and analytics features, signing up for newsletters, responding to surveys, entering promotions, or otherwise communicating with us or making a request through the Services. If you contact us by email, web form, text message, social media, phone call, or otherwise, in addition to any personal information you provide, we may record and store the contents of those communications ourselves or through a third-party service provider. We may use the contents of those communications for training, quality assurance, security, compliance, and other purposes described in this Privacy Policy.
The personal information we collect from you generally may include:
2.1.1 your name;
2.1.2 email address;
2.1.3 phone number (where provided);
2.1.4 date of birth or age-related information (for eligibility and age-screening);
2.1.5 mailing or billing address (where provided);
2.1.6 account credentials (such as username and password);
2.1.7 profile photo or avatar (if you choose to upload one);
2.1.8 your preferences, interests or settings;
2.1.9 submissions to promotions, surveys or feedback forms;
2.1.10 responses to questionnaires or audience research;
2.1.11 communications you send to us; and
2.1.12 any other information you choose to submit to Sharpstakes when participating in activities on the Services.
2.2 In certain circumstances, we may need to verify your identity or age in order for you to use some aspects of the Services (for example, where content is subject to age-based restrictions or where applicable law requires us to verify eligibility). For verification and compliance purposes, we may request and collect the following personal information from you (and provision of such information, when requested, may be a condition of using certain parts of the Services):
2.2.1 government-issued identification information (for example, driver’s licence or passport details, where permitted by law);
2.2.2 proof of address;
2.2.3 date of birth and age confirmation;
2.2.4 device- or IP-based location information for high-level jurisdiction checks; and
2.2.5 any other information reasonably required to verify eligibility, prevent fraud or comply withapplicable laws and regulations.
2.3 Engagement, Conversion and Activity Information. As a media and analytics company, we may collect or receive certain high-level information about how users engage with our content, tools, and promotional campaigns. Depending on the nature of our relationship with our commercial partners, this may include information indicating that:
2.3.1 you visited or registered on a partner’s site or application after interacting with our content or links;
2.3.2 you completed a particular conversion event associated with a marketing campaign (for example, signing up for an account, making an initial deposit, or placing an initial wager with a third-party operator);
2.3.3 you redeemed a promotion or offer associated with our content; or
2.3.4 anonymized or aggregated information regarding deposit, wagering or transactional activity associated with our media campaigns.
This information is generally provided to us by third-party commercial partners, attribution platforms or tracking systems for the limited purposes of measuring campaign performance, attribution, audience insights and compliance with our commercial arrangements. Sharpstakes itself does not operate a sportsbook, racebook, fantasy contest or casino product.
2.4 Geolocation Information. When you access the Services, we may collect information about the approximate location of your device (for example, city or region) based on your IP address. Where you enable location services on your device, we may also collect more precise location information (for example, GPS-level data). We use location information to provide localized content, conduct analytics, help prevent fraud and misuse of the Services, and comply with applicable laws relating to marketing, eligibility and audience restrictions.
2.5 Cookies and Similar Technologies. When you visit or use our websites or certain features of our Services, we may send one or more cookies (small text files) or similar technologies (such as pixels, tags or local storage objects) to your device. These technologies may enable us or our third-party partners to recognize your browser or device and collect certain information. Sharpstakes uses both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device after you close your browser and may be used during subsequent visits). You may be able to adjust your browser settings to refuse cookies or to indicate when a cookie is being
sent. However, some features of the Services may not function properly if cookies are disabled. For more information about cookies and your choices, please refer to Section 6 (Third Party Advertising and Analytics).
2.6 Log File Information. When you use the Services, our servers may automatically record certain information that your device sends whenever you visit a website or use an application. These server logs may include information such as your web or app request, IP address, browser type, browser language, referring and exit pages, URLs, platform type, number of clicks, domain names, pages viewed and the order of those pages, time spent on particular pages, the date and time of your request, and one or more cookies or device identifiers that may uniquely identify your browser or device.
2.7 Clear GIFs and Web Beacons. When you use the Services, we may use technologies such as clear GIFs (also known as web beacons or pixel tags) to track usage patterns, measure the effectiveness of marketing campaigns, and understand whether emails or messages sent by us have been opened or
acted upon.
2.8 Information from Third Parties. Sharpstakes may also obtain information about you from third parties, including marketing partners, analytics providers, identity verification and anti-fraud services, payment processors, financial institutions, customer relationship management (CRM) platforms (such as email or marketing automation providers), and other service providers. For example, we may receive aggregated or pseudonymized reporting related to campaign performance, conversions, deposits associated with a campaign, or audience segments from advertising platforms such as Meta (Facebook and Instagram), Google, TikTok and similar networks. Any such information will be handled in accordance
with this Privacy Policy and applicable law.
3. The Way Sharpstakes Uses Your Personal Information
3.1 We use your personal information to operate, maintain and provide the features and functionality of the Services, including but not limited to the following purposes:
3.1.1 providing you with our content, tools, analytics and related media services;
3.1.2 processing and responding to your inquiries, requests and communications;
3.1.3 personalizing your experience of the Services, including tailoring content and recommendations;
3.1.4 alerting you to new features, content, special events, products and services, or certain third-party products or services that we believe may be of interest to you;
3.1.5 enforcing the legal terms that govern your use of the Services, including our Terms of Use; and
3.1.6 protecting the integrity and security of the Services, including monitoring for and preventing fraud, misuse and unauthorized access.
3.2 We may use your information (both personal and non-personal) for marketing and advertising purposes. This may include sending you marketing communications through multiple channels, such as email, push notifications, on-site messages and, where permitted, SMS or text messages. We may also present advertising or promotional content on our Services and on third-party sites and applications.
3.3 We may use your information to communicate with you about:
3.3.1 our content, features, tools and services that we believe may be of interest to you, provided that you have not asked us to stop such communications;
3.3.2 newsletters, updates and information for which you have signed up; and
3.3.3 non-marketing or administrative purposes, such as important changes to the Services or this Privacy Policy, security alerts or customer service messages.
3.4 We use your information to improve the quality and design of the Services and to create new features, content, promotions and functionality. This may involve storing, tracking and analyzing user preferences, trends and usage patterns.
3.5 We also use cookies, pixels (including the Meta/Facebook pixel), clear GIFs, log file information and mobile app information such as device identifiers for purposes such as: (a) remembering your information so that you do not have to re-enter it during your visit or on subsequent visits; (b) providing custom, personalized content and recommendations; (c) monitoring the effectiveness of our marketing campaigns; (d) monitoring aggregate metrics such as total number of visitors and engagement with specific content; and (e) measuring conversions and retargeting users with advertising.
For example, we use the Meta (Facebook) Pixel and similar tools to track how users interact with our ads and our website, to measure ad performance and conversions, to build audiences and lookalike audiences, and to retarget users with relevant advertising on Meta platforms (such as Facebook and Instagram).
3.6 We may anonymize, de-identify or aggregate your information for any legitimate business purposes, including reporting, research, analytics and advertising. Anonymized or aggregated data does not personally identify you. Such information may be used to deliver more relevant content or offers to you across different devices.
3.7 We will retain personal information and related records for as long as necessary to fulfil the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. We may also retain backup copies of certain data for security, business continuity and legal purposes.
4. When Sharpstakes Discloses Information
4.1 We may disclose the information we collect or receive from you to our subsidiaries, affiliated companies, agents and other service providers who process information on our behalf in order to provide, support and operate the Services. For example, these entities may have access to your information for purposes including (but not limited to) hosting, data storage, analytics, marketing and promotional services, email and messaging services, customer and technical support, identity verification, fraud detection, and payment processing. Our agreements with these service providers limit the types of information they may process and require them to use reasonable safeguards to protect your personal information.
4.2 When you choose to connect your account or share information with social media services (for example, by signing in via a social platform or sharing content from the Services), Sharpstakes may share your personal information and information about your use of the Services with those third-party social media platforms. The use of your information by those platforms is governed by their own terms and privacy policies, which we encourage you to review.
4.3 We may share limited information with advertising and marketing partners, including platforms such as Meta (Facebook and Instagram), Google, TikTok and other advertising networks. This may include hashed identifiers, device identifiers, cookies, or other information used to create custom audiences, measure campaign performance, and deliver or optimize advertising.
4.4 We may share information with third-party analytics providers (such as Google Analytics and similar services) to help us understand how users interact with the Services and to improve our content and features.
4.5 We may disclose information to third-party providers that help us detect, prevent and address fraud, abuse, security issues and other harmful activity. This may include identity verification services, IP intelligence providers, and tools aimed at monitoring suspicious patterns or unauthorized access attempts.
4.6 We may disclose personal information if we believe in good faith that such disclosure is reasonably necessary to: (i) comply with any applicable law, regulation, legal process or governmental request; (ii) enforce our Terms of Use or other policies applicable to the Services; (iii) protect the safety, rights, property, integrity or security of the Services, our users or the public; or (iv) detect, prevent or otherwise address fraud, security or technical issues.
4.7 In the event that Sharpstakes is involved in a merger, acquisition, financing, sale of assets, reorganization, insolvency, bankruptcy, receivership, or other change of control, your personal information may be disclosed or transferred to another entity as part of the transaction, subject to applicable law.
4.8 We may share personal information in other situations where you have provided your consent to such disclosure.
4.9 Recipients of the disclosures described in this Privacy Policy may be located in Canada, the United States or other jurisdictions where privacy laws may differ from those in your own country of residence.
5. Legal Bases for Processing Personal Data
5.1 To the extent that applicable data protection laws require us to identify a legal basis for processing personal information, we rely on one or more of the following grounds:
5.1.1 Legitimate interests. In many cases, we process personal information because it furthers our legitimate interests in operating and improving the Services and our business, in ways that are not overridden by the interests or fundamental rights and freedoms of affected individuals. This may include:
(a) providing and improving our content, tools and user experience;
(b) conducting analytics and audience measurement;
(c) marketing and promoting the Services;
(d) protecting the security and integrity of the Services and our systems;
(e) preventing fraud and misuse; and
(f) managing legal, regulatory and compliance matters.
5.1.2 Contractual necessity. In some circumstances, we process personal information because it is necessary to enter into or perform a contract with you (for example, where we provide you with access to certain features upon registration).
5.1.3 Consent. In certain situations, and where required by law, we process personal information on the basis of your consent, which may be express or implied depending on the context and applicable laws. You may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice, by contacting us using the information provided in this Privacy Policy.
5.1.4 Legal compliance. We may process and disclose personal information as necessary to comply with our legal obligations, including those arising under Canadian, U.S. or other applicable laws and regulations.
6. Third Party Advertising and Analytics
6.1 We work with a variety of third-party companies to deliver and measure advertising and to provide analytics regarding the use of the Services. These companies may collect information about your online activities over time and across different websites, applications and devices, using cookies, pixels, SDKs and other tracking technologies. This information may be used to deliver advertising that is more likely to be relevant to your interests, including advertisements about our Services, on third-party sites and
apps.
6.2 Our advertising partners may use unique identifiers (such as advertising IDs and cookie IDs), as well as location-based data and information derived from hashed personal information (such as hashed email addresses) in order to recognize your device and deliver targeted advertisements, as well as to measure the performance of ad campaigns.
6.3 You may learn more about interest-based advertising and how to opt out of certain types of tracking and targeted ads by visiting self-regulatory program websites such as the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI), or by using the opt-out tools provided by platforms such as Google and Meta. Please note that opt-out mechanisms typically apply per browser and per device; you may need to opt out separately on each device and browser you use.
6.4 You may also be able to limit certain advertising identifiers in your mobile device settings (for example, by selecting “Limit Ad Tracking” on iOS or “Opt out of Ads Personalization” on Android). The availability and operation of these settings may change over time and by device.
6.5 Even if you opt out of interest-based advertising, you may still see advertisements online; however, those ads may be less tailored to your interests.
7. Information Security
7.1 We are committed to protecting the security of your personal information. We implement a variety of technical, administrative and physical safeguards designed to help protect your personal information from unauthorized access, use or disclosure.
7.2 While neither we nor any other organization can guarantee absolute security of information processed online, we maintain security measures that are appropriate to the sensitivity of the information, including storing personal information on systems with limited access and in controlled facilities.
7.3 To further protect your privacy and security, we may take reasonable steps to verify your identity before granting access to your account or allowing corrections to your personal information.
7.4 You are responsible for maintaining the confidentiality of your account credentials and for restricting access to your devices. You should not share your password with others, and you should notify us promptly if you believe your account has been compromised.
8. Your Rights and Choices
8.1 Sharpstakes will process your personal information in accordance with this Privacy Policy and applicable law, and we provide you with certain choices regarding how your information is used.
8.2 You may access and update certain personal information we hold about you at any time by logging into your account (where an account feature is made available) or by contacting us using the contact details set out in this Privacy Policy.
8.3 Marketing Communications. In accordance with applicable law, we or our service providers may send you marketing and promotional emails or other communications. If you would like to opt out of email marketing, you may use the unsubscribe link included in those emails or contact us at outreach@sharpstakes.ca. Please note that even if you opt out of marketing communications, we may still send you transactional or administrative messages, such as notices about changes to our terms or important information about your use of the Services.
8.4 Interest-Based Advertising. As described in Section 6, you may opt out of certain third-party interestbased advertising by using platform or industry tools such as those offered by the DAA or NAI, or by adjusting privacy and ad settings on your device or within specific platforms (for example, Meta or Google). These choices are typically device- and browser-specific.
8.5 Depending on your jurisdiction, you may have rights under applicable data protection laws to make requests in relation to your personal information, which may include the right to:
(a) be informed about the categories of personal information we collect and how we use and disclose that information;
(b) request access to and/or a copy of certain personal information we hold about you;
(c) request correction or update of inaccurate or incomplete personal information;
(d) request deletion of certain personal information, subject to legal or contractual obligations;
(e) restrict or object to certain uses of your personal information;
(f) withdraw consent to processing, where processing is based on consent (without affecting the lawfulness of processing prior to withdrawal); and
(g) opt out of the processing of personal information for direct marketing purposes or, where applicable, for targeted advertising.
8.6 We may need to retain certain information in order to provide the Services, comply with legal obligations, resolve disputes or enforce our agreements. We may also take reasonable steps to verify your identity before responding to a request. If we are unable to verify your identity, we may not be able
to respond to your request in full.
8.7 To exercise any of your rights or to make an inquiry regarding your personal information, you may contact us at outreach@sharpstakes.ca. You may also have the right to lodge a complaint with a supervisory authority in your jurisdiction; however, we encourage you to contact us first so that we may attempt to address your concerns directly.
9. Notice to Certain U.S. Residents (Including California)
9.1 If you are a resident of California or another U.S. state with specific privacy laws, you may have additional rights regarding the collection, use and disclosure of your personal information. These rights may include the right to receive certain disclosures about our data practices, to request access to or deletion of personal information, and to opt out of “sales” or “sharing” of personal information for targeted advertising, as those terms are defined under applicable law.
9.2 We may disclose certain information to unaffiliated third parties, such as advertising partners or analytics providers, in connection with our marketing and analytics activities. Under some state privacy laws, this type of disclosure may be treated as a “sale” or “sharing” of personal information. If you are a resident of such a jurisdiction, you may have the right to opt out of these activities. Where required, we will provide mechanisms (for example, a “Your Privacy Choices” link) to exercise such opt-out rights.
9.3 We do not knowingly sell the personal information of minors under 16 years of age without legally required authorization.
10. Changes and Updates
10.1 This Privacy Policy may be revised from time to time, and any such changes will be reflected by the “Last Update Posted” date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we handle your information.
10.2 If we make changes that we consider to be material in our sole discretion, we may notify you by additional means, such as by sending an email to the address associated with your account or by posting a prominent notice on the Services.
10.3 If you continue to use the Services after any changes to this Privacy Policy become effective, you will be deemed to have accepted the updated Privacy Policy.
11. Contact Information
If you have any questions, comments or complaints about this Privacy Policy or our handling of your personal information, please contact:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Email: outreach@sharpstakes.ca
Cookie Policy
1. Introduction
This Cookie Policy explains how SharpStakes Inc. (“SharpStakes”, “we”, “us”, “our”) uses cookies, pixels, and similar technologies (“Cookies”) across our media, analytics, affiliate, and content platforms (collectively, the “Services”).
Cookies help us operate our website, analyze performance, improve content, and deliver relevant advertising and affiliate reporting. By using our Services, you consent to the use of Cookies as described in this Policy.
2. What Are Cookies?
Cookies are small text files stored on your browser or device. They assist us in:
• Recognizing your device
• Supporting essential functionality
• Measuring performance and traffic
• Personalizing content and features
• Delivering marketing and affiliate attribution
Cookies may be “session” (deleted when you close your browser) or “persistent” (remain until expiration or manual deletion). Cookies do not typically identify you directly, but data linked to Cookies may be considered personal information under applicable laws. Where this occurs, our Privacy Policy applies.
3. Types of Cookies We Use
A. Essential (Required) Cookies
Essential Cookies are necessary to operate our website and provide core functionality. These Cookies enable:
• Basic page navigation
• Security and fraud prevention
• Access to protected or restricted areas
• Proper functioning of the Services These Cookies cannot be disabled.
B. Performance and Analytics Cookies
Performance and analytics Cookies help us understand how visitors use the Services so that we can improve site performance and user experience. These include:
• Analytics tools (e.g., Google Analytics)
• Session measurement cookies
• Geolocation cookies (to deliver regionally appropriate content)
These Cookies may collect information such as page views, click patterns, time on site, and device details.
C. Functionality Cookies
Functionality Cookies allow the website to remember choices you make, such as:
• User interface preferences
• Language or region settings
• Saved content preferences These Cookies enhance and personalize your experience.
D. Advertising and Marketing Cookies
Advertising Cookies help us measure marketing effectiveness, understand affiliate performance, and deliver more relevant ads and content. These include:
• Meta Pixel
• Google Ads cookies
• Affiliate tracking cookies
• Retargeting and remarketing pixels These Cookies allow us to:
• Report on aggregated user interactions
• Attribute user visits to affiliate partners
• Show relevant advertising on third-party platforms
4. Third-Party Cookies
Trusted third-party partners may also place Cookies when you use our Services. These partners may include:
• Meta (Facebook Pixel & Conversions API)
• Google Analytics and Google Ads
• Email and CRM platforms (e.g., Mailchimp)
• Affiliate tracking platforms
• Content delivery networks
Third parties may use Cookies for analytics, measurement, advertising, cross-device tracking, and reporting.
You can control non-essential third-party Cookies through the Cookie Settings on our site or your browser controls.
5. Opt-Out and Cookie Management
A. Through Our Cookie Banner
When you visit our website, you will see a Cookie banner. You may:
• Accept all Cookies
• Reject non-essential Cookies
• Customize preferences
Only Essential Cookies are active until you provide consent. You may change your preferences at any time by selecting “Cookie Settings” on our website.
B. Through Your Browser
Most browsers allow you to block or delete Cookies through settings. You may:
• Block all Cookies
• Delete individual Cookies
• Disable tracking alerts
However, disabling Essential Cookies may limit functionality and restrict access to certain features. For more information about managing Cookies, visit:
• www.aboutcookies.org
• www.allaboutcookies.org
6. Meta Technologies and Pixels
We use Meta Pixel and related Meta technologies to measure performance, enhance analytics, and support advertising and remarketing. These tools help us understand aggregated user behavior and tailor content accordingly.
Meta may process information collected via these tools under its own privacy policies. You may adjust your Meta Ad Preferences or disable non-essential tracking via our Cookie Settings.
7. Updates to This Policy
We may update this Cookie Policy periodically. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of our Services constitutes acceptance of any amendments.
8. Contact Us
If you have any questions regarding this Cookie Policy or how we use Cookies, please contact:
SharpStakes Inc.
46 Dancing Waters Road
Brampton, ON L6Y 6A6
Canada
Outreach@sharpstakes.ca
This Cookie Policy explains how SharpStakes Inc. (“SharpStakes”, “we”, “us”, “our”) uses cookies, pixels, and similar technologies (“Cookies”) across our media, analytics, affiliate, and content platforms (collectively, the “Services”).
Cookies help us operate our website, analyze performance, improve content, and deliver relevant advertising and affiliate reporting. By using our Services, you consent to the use of Cookies as described in this Policy.
2. What Are Cookies?
Cookies are small text files stored on your browser or device. They assist us in:
• Recognizing your device
• Supporting essential functionality
• Measuring performance and traffic
• Personalizing content and features
• Delivering marketing and affiliate attribution
Cookies may be “session” (deleted when you close your browser) or “persistent” (remain until expiration or manual deletion). Cookies do not typically identify you directly, but data linked to Cookies may be considered personal information under applicable laws. Where this occurs, our Privacy Policy applies.
3. Types of Cookies We Use
A. Essential (Required) Cookies
Essential Cookies are necessary to operate our website and provide core functionality. These Cookies enable:
• Basic page navigation
• Security and fraud prevention
• Access to protected or restricted areas
• Proper functioning of the Services These Cookies cannot be disabled.
B. Performance and Analytics Cookies
Performance and analytics Cookies help us understand how visitors use the Services so that we can improve site performance and user experience. These include:
• Analytics tools (e.g., Google Analytics)
• Session measurement cookies
• Geolocation cookies (to deliver regionally appropriate content)
These Cookies may collect information such as page views, click patterns, time on site, and device details.
C. Functionality Cookies
Functionality Cookies allow the website to remember choices you make, such as:
• User interface preferences
• Language or region settings
• Saved content preferences These Cookies enhance and personalize your experience.
D. Advertising and Marketing Cookies
Advertising Cookies help us measure marketing effectiveness, understand affiliate performance, and deliver more relevant ads and content. These include:
• Meta Pixel
• Google Ads cookies
• Affiliate tracking cookies
• Retargeting and remarketing pixels These Cookies allow us to:
• Report on aggregated user interactions
• Attribute user visits to affiliate partners
• Show relevant advertising on third-party platforms
4. Third-Party Cookies
Trusted third-party partners may also place Cookies when you use our Services. These partners may include:
• Meta (Facebook Pixel & Conversions API)
• Google Analytics and Google Ads
• Email and CRM platforms (e.g., Mailchimp)
• Affiliate tracking platforms
• Content delivery networks
Third parties may use Cookies for analytics, measurement, advertising, cross-device tracking, and reporting.
You can control non-essential third-party Cookies through the Cookie Settings on our site or your browser controls.
5. Opt-Out and Cookie Management
A. Through Our Cookie Banner
When you visit our website, you will see a Cookie banner. You may:
• Accept all Cookies
• Reject non-essential Cookies
• Customize preferences
Only Essential Cookies are active until you provide consent. You may change your preferences at any time by selecting “Cookie Settings” on our website.
B. Through Your Browser
Most browsers allow you to block or delete Cookies through settings. You may:
• Block all Cookies
• Delete individual Cookies
• Disable tracking alerts
However, disabling Essential Cookies may limit functionality and restrict access to certain features. For more information about managing Cookies, visit:
• www.aboutcookies.org
• www.allaboutcookies.org
6. Meta Technologies and Pixels
We use Meta Pixel and related Meta technologies to measure performance, enhance analytics, and support advertising and remarketing. These tools help us understand aggregated user behavior and tailor content accordingly.
Meta may process information collected via these tools under its own privacy policies. You may adjust your Meta Ad Preferences or disable non-essential tracking via our Cookie Settings.
7. Updates to This Policy
We may update this Cookie Policy periodically. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of our Services constitutes acceptance of any amendments.
8. Contact Us
If you have any questions regarding this Cookie Policy or how we use Cookies, please contact:
SharpStakes Inc.
46 Dancing Waters Road
Brampton, ON L6Y 6A6
Canada
Outreach@sharpstakes.ca
Contact Sharpstakes
Sharpstakes Inc. (“Sharpstakes”, “we”, “us”, or “our”) is committed to providing timely, reliable assistance for all users of our media, analytics, and content services. If you have questions, need clarification, or wish to report an issue, you may reach us using the methods below.
1. Email Support
The fastest and most reliable way to reach our Support Team is by email.
Email: outreach@sharpstakes.ca
We strive to respond to all inquiries within 24–48 hours during business days. For security reasons, we may ask you to verify ownership of your email address before discussing account-related matters.
2. Support Hours of Operation
Our Support Team is available during the following hours:
• Monday – Friday: 9:00 AM – 9:00 PM EST
• Saturday – Sunday: 12:00 PM – 6:00 PM EST
Messages received outside these hours will be addressed the next business day.
3. Phone Support (Callback Request)
Sharpstakes offers a callback option for users located in the United States or Canada who require additional assistance.
How to Request a Callback
To request a callback, email us at outreach@sharpstakes.ca with the subject line:
“Callback Request – [Your Issue]”
Please include:
• Your full name
• Your phone number
• Your time zone
• A short description of the issue
A member of our Support Team will review your request and, if appropriate, contact you by phone. Callback requests are prioritized based on issue severity and agent availability.
Note:
Sharpstakes cannot assist with sportsbook-specific issues such as deposits, withdrawals, odds disputes, account limits, or operator compliance matters. Those issues must be handled directly by the licensed operator you are using.
4. Contact by Mail
You can contact us by mail at:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Please allow additional time for postal inquiries.
5. Responsible Gaming & Regulatory Resources
Sharpstakes is a media and analytics company, not a sportsbook or casino. We cannot resolve operator disputes, financial issues, or gaming-account matters.
If your inquiry concerns responsible gaming, advertising standards, or affiliate-related communications, please refer to our Responsible Gaming Statement for additional resources and guidance.
If you need to contact a provincial, state, or national gaming regulator regarding a gambling operator— not Sharpstakes—please refer to the responsible gaming or regulatory contacts listed by that operator.
6. Important Notes
• All contact information listed here is accurate and verifiable.
• We do not operate customer accounts for betting, gaming, or fantasy sports platforms.
• For operator-specific questions (deposits, withdrawals, bonuses, account reviews), please contact the licensed operator directly.
• We may redirect inquiries if they relate to products or services Sharpstakes does not provide.
1. Email Support
The fastest and most reliable way to reach our Support Team is by email.
Email: outreach@sharpstakes.ca
We strive to respond to all inquiries within 24–48 hours during business days. For security reasons, we may ask you to verify ownership of your email address before discussing account-related matters.
2. Support Hours of Operation
Our Support Team is available during the following hours:
• Monday – Friday: 9:00 AM – 9:00 PM EST
• Saturday – Sunday: 12:00 PM – 6:00 PM EST
Messages received outside these hours will be addressed the next business day.
3. Phone Support (Callback Request)
Sharpstakes offers a callback option for users located in the United States or Canada who require additional assistance.
How to Request a Callback
To request a callback, email us at outreach@sharpstakes.ca with the subject line:
“Callback Request – [Your Issue]”
Please include:
• Your full name
• Your phone number
• Your time zone
• A short description of the issue
A member of our Support Team will review your request and, if appropriate, contact you by phone. Callback requests are prioritized based on issue severity and agent availability.
Note:
Sharpstakes cannot assist with sportsbook-specific issues such as deposits, withdrawals, odds disputes, account limits, or operator compliance matters. Those issues must be handled directly by the licensed operator you are using.
4. Contact by Mail
You can contact us by mail at:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Please allow additional time for postal inquiries.
5. Responsible Gaming & Regulatory Resources
Sharpstakes is a media and analytics company, not a sportsbook or casino. We cannot resolve operator disputes, financial issues, or gaming-account matters.
If your inquiry concerns responsible gaming, advertising standards, or affiliate-related communications, please refer to our Responsible Gaming Statement for additional resources and guidance.
If you need to contact a provincial, state, or national gaming regulator regarding a gambling operator— not Sharpstakes—please refer to the responsible gaming or regulatory contacts listed by that operator.
6. Important Notes
• All contact information listed here is accurate and verifiable.
• We do not operate customer accounts for betting, gaming, or fantasy sports platforms.
• For operator-specific questions (deposits, withdrawals, bonuses, account reviews), please contact the licensed operator directly.
• We may redirect inquiries if they relate to products or services Sharpstakes does not provide.
About Sharpstakes
SharpStakes Inc. is a digital media and analytics company operating in North America and Europe. We provide trusted sports insights, performance analytics, affiliate-supported content, and educational resources for fans who want to engage more intelligently with sports and entertainment.
SharpStakes was built on a simple idea: sports data should be clear, accessible, and useful. What began as a small, data-driven content studio has grown into a comprehensive platform offering daily analysis, trending insights, creator-driven content, and transparent affiliate recommendations. Our tools and editorial approach are designed to help fans stay informed, explore predictive metrics, and enjoy sports in a more meaningful way.
We are not a sportsbook and do not handle betting transactions. Instead, our mission is to deliver highquality information, analytics, and media experiences, supported through partnerships with regulated operators and entertainment brands across North America.
As part of our commitment to integrity and transparency, SharpStakes maintains strict compliance standards across data protection, privacy, and affiliate disclosure. We believe fans deserve content they can trust- and we work every day to earn that trust.
For questions or media inquiries, please contact:
outreach@sharpstakes.ca
SharpStakes was built on a simple idea: sports data should be clear, accessible, and useful. What began as a small, data-driven content studio has grown into a comprehensive platform offering daily analysis, trending insights, creator-driven content, and transparent affiliate recommendations. Our tools and editorial approach are designed to help fans stay informed, explore predictive metrics, and enjoy sports in a more meaningful way.
We are not a sportsbook and do not handle betting transactions. Instead, our mission is to deliver highquality information, analytics, and media experiences, supported through partnerships with regulated operators and entertainment brands across North America.
As part of our commitment to integrity and transparency, SharpStakes maintains strict compliance standards across data protection, privacy, and affiliate disclosure. We believe fans deserve content they can trust- and we work every day to earn that trust.
For questions or media inquiries, please contact:
outreach@sharpstakes.ca
Sharpstakes Responsible Gaming & Responsible PlayStatement
1. Our Commitment
Sharpstakes Inc. (“Sharpstakes”, “we”, “us”, or “our”) is a Canadian-based sports media, analytics, and affiliate marketing company operating in Canada and the United States. We do not operate a sportsbook, casino, fantasy sports platform, or any form of gambling product. We do not accept bets, process wagers, determine outcomes, or handle player funds.
Even as a media and analytics company, we recognize that our content may influence how individuals engage with sports betting. Our goals regarding responsible gaming are clear and unequivocal:
• We want individuals to engage with sports betting solely for entertainment.
• We do not want anyone who is unable to gamble responsibly to rely on Sharpstakes’ content, data, or tools.
• We aim to promote safer play, informed decision-making, and responsible behavior across all channels.
Our approach is built on clear objectives, measurable outcomes, and the most current evidence on responsible gaming and behavioral health.
2. Evidence-Informed & Research-Driven Approach
Sharpstakes’ responsible gaming processes are designed in alignment with reputable academic research, public-health principles, and industry best practices.
Our approach:
• Incorporates insights from academics, behavioral scientists, and responsible gaming experts.
• Uses impartial, evidence-based data to inform internal policies, training, and external messaging.
• Emphasizes transparency, informed choice, and clear communication over diagnostic assumptions.
• Avoids any content that guarantees outcomes, minimizes risk, or encourages chasing losses.
We regularly review emerging research, regulatory guidance, and industry standards to ensure our practices remain current.
3. Staff Training & Internal Standards
Sharpstakes provides training to relevant employees to ensure responsible gaming principles are embedded across our operations, content, analytics, and partnerships.
Our training includes:
• Core education on responsible gaming principles for all employees.
• Specialized training for content creators, analysts, marketing staff, and customer-facing personnel.
• Guidance on identifying concerning user statements (e.g., “I need to win it back,” “I can’t stop”), and how to respond safely and appropriately.
• Clear expectations on what staff should do, when to act, and how to communicate responsibly.
• Strong emphasis on avoiding predictive guarantees, oversized hype, or misleading risk language.
The objective is to empower our team to recognize when users may need help and to respond with empathy, clarity, and appropriate referrals.
4. User Education & Responsible Play Messaging
We believe the foundation of responsible gaming is an informed user. Accordingly, we integrate responsible play messaging throughout our content, tools, and communication channels.
Key principles include:
• Educating users on how odds, implied probability, variance, and risk truly work.
• Encouraging users to set personal limits and treat betting as entertainment—not income.
• Reinforcing that past outcomes, trends, and analytics do not guarantee future performance.
• Presenting wins and losses with honesty, balance, and realism.
• Providing responsible gaming reminders in appropriate content areas (e.g., “Bet Responsibly,” “Set Limits,” “Take Breaks”).
We aim to help users understand that sports betting carries inherent risk and should only be approached responsibly and recreationally.
5. Integration Across Operations & Partnerships
Responsible gaming is not a separate program. It is embedded in every part of Sharpstakes’ operations.
This includes:
• Product and Feature Design:
Avoiding features that glamorize risk, imply guaranteed results, or promote harmful patterns.
• Content Creation:
Ensuring tone, language, and framing do not encourage irresponsible behavior.
• Affiliate Partnerships:
Working only with licensed and regulated operators in jurisdictions where sports betting is legal.
Honoring all operator-specific RG requirements.
Avoiding marketing that targets minors or vulnerable individuals.
• Marketing Guidelines:
No aggressive calls to action.
No false urgency.
No messaging that suggests gambling solves personal, financial, or emotional issues.
We take a multi-layered approach to responsible gaming to ensure it is consistently applied across Sharpstakes’ ecosystem.
6. Customer-Facing Responsibilities
Sharpstakes employees who interact with users are trained to:
• Respond appropriately to requests for help.
• Recognize verbal cues indicating loss of control or distress.
• Avoid providing gambling advice or motivation to continue play.
• Provide clear referrals to professional support services.
• Escalate concerning messages internally when required.
Our procedures emphasize communication-first, not diagnosis or judgment. If users express distress, negative consequences, or perceived loss of control, our responsibility is to encourage them to seek help—not to offer gambling support or strategy.
7. Communication Over “Red Flags”
Sharpstakes focuses on verbal communication rather than physical or behavioral indicators. There is no consensus in the scientific community on which visible behaviors reliably predict problem gambling, particularly in digital environments.
Our approach is:
• Prioritize verbal indicators such as statements of harm, distress, or chasing.
• Treat non-verbal distress as a customer support issue first.
• Escalate responsibly only when users express concerns that relate directly to gambling harm.
We do not attempt to diagnose users or identify problem gambling based on internal assumptions. Instead, we emphasize empathetic communication and referral to independent, qualified support.
8. Technology, Safeguards & Internal Monitoring
Although Sharpstakes does not operate a betting platform, we use technology to support safer practices, including:
• Reviewing and monitoring content for language that may promote unsafe behavior.
• Internal check systems to prevent irresponsible messaging or misleading claims.
• Visibility controls to ensure age-restricted content is shown only in appropriate jurisdictions.
• Referral and escalation logs (where appropriate and lawful) to ensure consistent follow-up.
All technology and data usage is governed by Sharpstakes’ Privacy Policy and applicable privacy laws.
9. Continuous Review & Validation
Sharpstakes is committed to constant improvement. We:
• Review and update responsible gaming policies on a regular basis.
• Assess training effectiveness and adapt as needed.
• Monitor regulatory changes in Canada and the United States.
• Welcome external feedback from operators, regulators, industry groups, and responsible gaming bodies.
• Seek opportunities to participate in independent review or accreditation programs where appropriate.
Responsible gaming is an ongoing effort, not a one-time project.
10. If You Need Help
If you are concerned about your gambling behavior or someone else’s, we strongly encourage you to:
• Take a break from gambling-related content.
• Use self-exclusion or limit tools provided by licensed operators in your region.
• Contact professional problem gambling support resources, such as: o Canada: ConnexOntario (1-866-531-2600) o U.S.: National Council on Problem Gambling (1-800-522-4700)
o Local state/provincial problem gambling helplines Sharpstakes cannot offer personal gambling advice or assistance beyond directing users to appropriate support resources.
11. Contact Information
If you have questions about this Responsible Gaming Statement, please contact:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Email: outreach@sharpstakes.ca
Sharpstakes Inc. (“Sharpstakes”, “we”, “us”, or “our”) is a Canadian-based sports media, analytics, and affiliate marketing company operating in Canada and the United States. We do not operate a sportsbook, casino, fantasy sports platform, or any form of gambling product. We do not accept bets, process wagers, determine outcomes, or handle player funds.
Even as a media and analytics company, we recognize that our content may influence how individuals engage with sports betting. Our goals regarding responsible gaming are clear and unequivocal:
• We want individuals to engage with sports betting solely for entertainment.
• We do not want anyone who is unable to gamble responsibly to rely on Sharpstakes’ content, data, or tools.
• We aim to promote safer play, informed decision-making, and responsible behavior across all channels.
Our approach is built on clear objectives, measurable outcomes, and the most current evidence on responsible gaming and behavioral health.
2. Evidence-Informed & Research-Driven Approach
Sharpstakes’ responsible gaming processes are designed in alignment with reputable academic research, public-health principles, and industry best practices.
Our approach:
• Incorporates insights from academics, behavioral scientists, and responsible gaming experts.
• Uses impartial, evidence-based data to inform internal policies, training, and external messaging.
• Emphasizes transparency, informed choice, and clear communication over diagnostic assumptions.
• Avoids any content that guarantees outcomes, minimizes risk, or encourages chasing losses.
We regularly review emerging research, regulatory guidance, and industry standards to ensure our practices remain current.
3. Staff Training & Internal Standards
Sharpstakes provides training to relevant employees to ensure responsible gaming principles are embedded across our operations, content, analytics, and partnerships.
Our training includes:
• Core education on responsible gaming principles for all employees.
• Specialized training for content creators, analysts, marketing staff, and customer-facing personnel.
• Guidance on identifying concerning user statements (e.g., “I need to win it back,” “I can’t stop”), and how to respond safely and appropriately.
• Clear expectations on what staff should do, when to act, and how to communicate responsibly.
• Strong emphasis on avoiding predictive guarantees, oversized hype, or misleading risk language.
The objective is to empower our team to recognize when users may need help and to respond with empathy, clarity, and appropriate referrals.
4. User Education & Responsible Play Messaging
We believe the foundation of responsible gaming is an informed user. Accordingly, we integrate responsible play messaging throughout our content, tools, and communication channels.
Key principles include:
• Educating users on how odds, implied probability, variance, and risk truly work.
• Encouraging users to set personal limits and treat betting as entertainment—not income.
• Reinforcing that past outcomes, trends, and analytics do not guarantee future performance.
• Presenting wins and losses with honesty, balance, and realism.
• Providing responsible gaming reminders in appropriate content areas (e.g., “Bet Responsibly,” “Set Limits,” “Take Breaks”).
We aim to help users understand that sports betting carries inherent risk and should only be approached responsibly and recreationally.
5. Integration Across Operations & Partnerships
Responsible gaming is not a separate program. It is embedded in every part of Sharpstakes’ operations.
This includes:
• Product and Feature Design:
Avoiding features that glamorize risk, imply guaranteed results, or promote harmful patterns.
• Content Creation:
Ensuring tone, language, and framing do not encourage irresponsible behavior.
• Affiliate Partnerships:
Working only with licensed and regulated operators in jurisdictions where sports betting is legal.
Honoring all operator-specific RG requirements.
Avoiding marketing that targets minors or vulnerable individuals.
• Marketing Guidelines:
No aggressive calls to action.
No false urgency.
No messaging that suggests gambling solves personal, financial, or emotional issues.
We take a multi-layered approach to responsible gaming to ensure it is consistently applied across Sharpstakes’ ecosystem.
6. Customer-Facing Responsibilities
Sharpstakes employees who interact with users are trained to:
• Respond appropriately to requests for help.
• Recognize verbal cues indicating loss of control or distress.
• Avoid providing gambling advice or motivation to continue play.
• Provide clear referrals to professional support services.
• Escalate concerning messages internally when required.
Our procedures emphasize communication-first, not diagnosis or judgment. If users express distress, negative consequences, or perceived loss of control, our responsibility is to encourage them to seek help—not to offer gambling support or strategy.
7. Communication Over “Red Flags”
Sharpstakes focuses on verbal communication rather than physical or behavioral indicators. There is no consensus in the scientific community on which visible behaviors reliably predict problem gambling, particularly in digital environments.
Our approach is:
• Prioritize verbal indicators such as statements of harm, distress, or chasing.
• Treat non-verbal distress as a customer support issue first.
• Escalate responsibly only when users express concerns that relate directly to gambling harm.
We do not attempt to diagnose users or identify problem gambling based on internal assumptions. Instead, we emphasize empathetic communication and referral to independent, qualified support.
8. Technology, Safeguards & Internal Monitoring
Although Sharpstakes does not operate a betting platform, we use technology to support safer practices, including:
• Reviewing and monitoring content for language that may promote unsafe behavior.
• Internal check systems to prevent irresponsible messaging or misleading claims.
• Visibility controls to ensure age-restricted content is shown only in appropriate jurisdictions.
• Referral and escalation logs (where appropriate and lawful) to ensure consistent follow-up.
All technology and data usage is governed by Sharpstakes’ Privacy Policy and applicable privacy laws.
9. Continuous Review & Validation
Sharpstakes is committed to constant improvement. We:
• Review and update responsible gaming policies on a regular basis.
• Assess training effectiveness and adapt as needed.
• Monitor regulatory changes in Canada and the United States.
• Welcome external feedback from operators, regulators, industry groups, and responsible gaming bodies.
• Seek opportunities to participate in independent review or accreditation programs where appropriate.
Responsible gaming is an ongoing effort, not a one-time project.
10. If You Need Help
If you are concerned about your gambling behavior or someone else’s, we strongly encourage you to:
• Take a break from gambling-related content.
• Use self-exclusion or limit tools provided by licensed operators in your region.
• Contact professional problem gambling support resources, such as: o Canada: ConnexOntario (1-866-531-2600) o U.S.: National Council on Problem Gambling (1-800-522-4700)
o Local state/provincial problem gambling helplines Sharpstakes cannot offer personal gambling advice or assistance beyond directing users to appropriate support resources.
11. Contact Information
If you have questions about this Responsible Gaming Statement, please contact:
Sharpstakes Inc.
46 Dancing Waters Road
Brampton, ON, L6Y 6A6
Canada
Email: outreach@sharpstakes.ca